retailciooutlook

The Changing Paradigm of Retail CRM

Ben Eason, SVP, Client Development Conversant, Epsilon

Three Ways through Retailers Can Step Their Game Up in 2017

Fiona Swerdlow, VP, Research Director, Forrester Research

Evolution of Information Technology

Joe Sheridan, Corporate Director of IT & CIO, Soave Enterprises

A New Solution to the E-commerce Industry's Conversion Woes

Brett Thoreson, CEO & Co-Founder, CartStack

Increasing Customer Engagement through Data and Technology

Courtney Graybill, Vice President, Customer Experience & Product Management, David's Bridal

Increasing Customer Engagement through Data and Technology

​Courtney Graybill devises customer experience roadmaps and executes on those strategies to drive shopper engagements for David’s Bridal.

Redesigning Supply Chain and Logistics with Simulation

Benoit Montreuil, Professor in ISYE School, Coca- Cola Chair in Material Handling and Distribution

Redesigning Supply Chain and Logistics with Simulation

Simulation assists organizations in assessing the state, performance, anomalies, opportunities and risks of current and proposed supply chains and logistic systems.

Making Sense of the MarTech Mess

Brittany Feinson, VP, Communications, Marriott International [NASDAQ:MAR]

It’s Monday morning, I login to my email, I already have 20 messages awaiting my attention, and the day is only just beginning.

The COVID Catalyst and The Paradigm Shift

Alexandra Hourani, NA Digital GMM Director, Converse

The COVID Catalyst and The Paradigm Shift

For ten years, retailers have faced the impending doom of the “retail apocalypse.” Stalwart retailers closed doors and filed for bankruptcy, while a new breed of digitally-native

Only Fools Fragment: How Seamless Experiences Keep Customers

Scott Rigby, Head of Digital Transformation for Enterprise Solutions, APAC, Adobe

Only Fools Fragment: How Seamless Experiences Keep Customers

It’s a challenge for CIO’s to provide a technology transparent experience to customers when the average company has 91 marketing technologies driving its customer experience.

E- commerce

Megan Kohout, Vice President of Ecommerce & Customer Analytics, Kendra scott

E- commerce

One trend in E-Commerce is a proliferation of technology that you can add to your website to enhance site experience. However, this new technology brings challenges as partners often have

Avoid Being the Next Casualty in the Retail Apocalypse

Sahal Laher, CDO & CIO, Destination XL Group

Avoid Being the Next Casualty in the Retail Apocalypse

There is extreme competition in the retail industry today and thousands of stores are closing in what is being described as the retail apocalypse.

Raising the Benchmark of a Good Customer Experience

Djamel Toubrinet, Marketing Director, Americas–Retail, Cegid Group

Raising the Benchmark of a Good Customer Experience

Thriving retail brands nurture deeper connections with shoppers by building communities.

Mobisoft: Streamlining B2B E-Commerce at Fingertips

Matan Holander, VP Business Development

Mobisoft: Streamlining B2B E-Commerce at Fingertips

Business-to-business (B2B) e-commerce has evolved at multiple levels. Evidently, understanding the unique purchasing preferences of the modern day buyers have become increasingly critical to the long-term growth of B2B merchants.

Harnessing the Power of Technology in Retail

Rob Schmults, SVP, eCommerce & CRM, Talbots

Harnessing the Power of Technology in Retail

I worry a lot when you staple those words to almost anything. For many retailers it makes it seem so daunting as to provoke paralysis.

Marketing Disruption: Role of the CIO

Shirish Lal, COO & CTO, Harte Hanks [NYSE:HHS]

The last five years has seen a dramatic change in CMO’s engagement in technology decisions. From Gartner declaring the CMO will make more IT purchasing decisions.

How Technology Is Revolutionizing the Integration of Unstructured Data

Onyeka Nchege, CIO, Interstate Batteries

How Technology Is Revolutionizing the Integration of Unstructured Data

E-commerce has made it possible for us to deliver an exceptional and consistent customer experience, executed flawlessly via web, mobile, and store.

Revving the Tech-ometer

Keith Crerar, Executive VP, TradeRev

Revving the Tech-ometer

Technology is significantly changing the way dealers approach vehicle acquisition, inventory, remarketing and sales.

Customize and Communicate-Two Key Element to Success for Retailers

Charlie Cole, Chief Digital Officer, VP, TUMI

Customize and Communicate-Two Key Element to Success for Retailers

It’s easy to over complicate. Ultimately retail is divided by two lowest common denominators of data–at the product level and at the customer level.

George P Johnson: Creating Undying Consumer Experience

Scott Kellner, VP, Marketing, George P. Johnson Experience Marketing

George P Johnson: Creating Undying Consumer Experience

When I came to marketing automation world, few companies provided marketing automation software platform.

Enabling Technology Driven Business Transformation

Paul Scorza, CIO, Ahold USA, Inc.

Enabling Technology Driven Business Transformation

Over the past couple of years, there has been a shift in the role of the CIO at Ahold USA. Until recently, the role of the CIO, and IT in general, had been viewed as a support function.